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New Oriental’s livestreaming transformation is tough

Despite over £500k in sales, New Oriental’s livestreaming transformation is tough

On February 20th, New Oriental (09901. HK; EDU.US) reported 4.5 million yuan in revenues after the transformation of its E-commerce livestreaming service. According to the latest data on Weibo and Douyin, since the launch of their … Continue reading Despite over £500k in sales, New Oriental’s livestreaming transformation is tough